DESIGN & CREATIVE
Currently making with →
Google Creative Lab
A sampler of projects from here and there.
AMUSE-BOUCHE
A six-part documentary series on the people behind cyber security at Google, accompanied by a global Capture the Flag hacking challenge and IRL scavenger hunt.
H4CK1NG G00GL3
CREATED WITH GOOGLE CREATIVE LAB
J Balvin has always been open with his fans about his relationship with meditation and its connection to his creativity. To him, colors are energy and vibrations. He sees and feels colors in music.
For the Colores Enhanced Album on Spotify, we opened with a meditation with J Balvin to welcome listeners to his colorful world and show how they can open their minds and hearts to experience his music in the same way. We then had him speak to 5 different aura colors from the album.
COLORES
CREATED WITH SPOTIFY
Artists that hit a billion streams on Spotify received our version of the platinum record. It became instantly viral once Drake ate his spaghetti dinner off of it.
BILLIONS CLUB
CREATED WITH SPOTIFY
Design and art direction for the Google Pixel 8 launch. Deliverables include assets for film and D/OOH.
PIXEL 8
CREATED WITH GOOGLE CREATIVE LAB
“Claim Your Space” is dedicated to the amplification and elevation of queer voices. Special emphasis was placed on creating space for queer people of color as well as trans, gender-nonconforming, and nonbinary creators, acknowledging these voices’ historic exclusion from mainstream Pride celebrations as well as the larger movement.
In design, each element take up as much space as possible; pushing, pulling and making way for each other to fluidly and holistically exist together.
CLAIM YOUR SPACE
CREATED WITH SPOTIFY
To celebrate the fifth anniversary of its flagship hip-hop playlist, RapCaviar, Spotify launched RapCaviar Day 1 Club; an interactive experience to prove which artists fans have supported sincethe beginning.
With an audience of over 13 million people across the globe, RapCaviar has proven to be an influential force in the hip hop industry, and fans worldwide have come to rely on the curated playlist to discover new artists.
RAP CAVIAR
DAY 1 CLUB
CREATED WITH SPOTIFY
Music moves us. It unites us all. One single song can bring us all together - no matter who we are or where we are in life. With this insight, we worked to create a spot that showed people dancing to music in their very own style (which was mostly bad) to highlight that there’s a Premium plan for every type of listener.
This was Spotify’s first commercial to ever run on network television.
YOUR PLAN,
YOUR STYLE
CREATED WITH SPOTIFY
To announce the opening of the new Apple store in Westlake, China, we collaborated with renowned local calligrapher, Wang Dongling.
Hangzhou is a city that is proud of its rich history but also a modern and evolving one. We aimed to merge the two together with a classic Chinese poem hand written by Dongling.
APPLE STORE WESTLAKE
CREATED WITH APPLE
The iPhone 6 launch campaign team was responsible of introducing the newly designed iPhone. Many of the layouts were influenced by its "seamless" form and referenced the effect of an infinity pool, where the hardware would seemingly blend infinitely into the background.